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Oracle 1Z0-1032-21 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Program Canvas and Automation | - Program Canvas workflows - Event-based triggers and automation logic |
| Topic 2: Oracle Responsys Platform Overview | - Architecture and key components - Navigation and user interface fundamentals |
| Topic 3: Campaign Design and Execution | - Multichannel campaign orchestration - Email campaign creation and management |
| Topic 4: Analytics and Reporting | - Delivery and engagement metrics - Campaign performance reporting |
| Topic 5: Data Management | - Profile lists and relational data - Data ingestion and integration concepts |
| Topic 6: Segmentation and Targeting | - Audience segmentation logic - Dynamic content personalization |
Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:
Question 1
You created a specific filter for the individuals that you want to send a campaign to.
What are the steps to define this filter to be used in a campaign?
A. Locate the campaignin the Manage Campaign section, navigate to the Campaigns workbook, and assign the filter in the Audiences section.
B. Navigate to the Program Designer, open the program that uses the campaign, and select the filter from the Program Settings.
C. Navigate to the Program Designer, select the Testing tab, open the program that uses the campaign, and select the filter from the Program Settings.
D. Locate the campaign in the Manage Campaign section, navigate to the Campaigns workbook, and configure the filter in the Proofing section.
E. Go to the Data Sources section, select the Filters tab, and then select the campaign from the listing.
Question 2
You were in the middle of implementing a new campaign when you were pulled out of it to handle another priority. You now have time to return to configuring the campaignrequirements, but are not sure what requirements you completed and what still need to be addressed.
What steps should you take to understanding the remaining issues that require further configuration in Responsys?
A. Navigate to the Workbook and click the Validate button.
B. Navigate to the Workbook and click the EMD button.
C. Navigate to the Version Test screen and click the Workbook button.
D. Navigate to the Workbook and click the Version Test button.
Question 3
You received an error in EMD regarding the assign syntax you have written to declare a variable using RPL.
What is the correct syntax for assign?
A. /assign/
B. ! assign
C. ?assign?
D. <# assign>
Question 4
How can you share a copy of a campaign with key stakeholders at live launch time?
A. Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
B. Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
C. Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.
D. Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.
E. Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.
Question 5
What must you create in order for Responsys to be able to track clicks on links in a campaign?
A. Insight Link Hashmap
B. Insight Link Report
C. Link Table
D. Link List
E. Link Hashmap
Solutions:
| Question 1 Answer: A | Question 2 Answer: D | Question 3 Answer: D | Question 4 Answer: C | Question 5 Answer: C |



